[IT News] Facebook Page enables new Interface with some more functions of Insights on 12 Nov 2011 - ChamnanMuon.com

[IT News] Facebook Page enables new Interface with some more functions of Insights on 12 Nov 2011

First, I would like to show you all about what is Insights on Facebook as the following:

What are Insights?

Facebook Insights provides Facebook Page owners and Facebook Platform developers with metrics around their content. By understanding and analyzing trends within user growth and demographics, consumption of content, and creation of content, Page owners and Platform developers are better equipped to improve their business with Facebook.

To see metrics on your Facebook Page or Platform application, go to the Insights Dashboard. Only Page administrators, application owners, and domain administrators can view Insights data for the properties they own or administer. To view comprehensive Insights on your specific Page, Platform application or website, click on the corresponding item on the left navigation bar.

Insights is a free service for all Facebook Pages and Facebook Platform application and websites. In addition to the Insights Dashboard, data is also available through the Graph API.

 
Facebook Page - Insights

It has useful features for the Facebook Page Admin, app owners such as Like, Reach, Talking About This.

Insights - Likes

Insights - Reach


Insights - Talking About This
And it can be exported as Excel or CSV format as well
Insights - Export Insights Data
 
Within the main page of Insights, there’re six tools as the below:
- Date: The day this post was published, in Pacific Standard Time.
 - Post: An extract from your post. Click on the text to see the full version.
- Post: An extract from your post. Click on the text to see the full version.
- Reach: The number of unique people who have seen your post.
- Reach: The number of unique people who have seen your post.
- Engaged Users: The number of unique people who have clicked anywhere on your post.
- Talking About This: The number of unique people who have created a story from your
Post. Stories include:
*Liking, commenting on or sharing your post
*Answering a Question
*Responding to an event
- Virality: The number of unique people who have created a story from your Page Post as a percentage of the number of unique people who’ve seen it.

Figures only include the first 28 days after the publication of the post. Only posts published after July 19th, 2011 are available.

More on Facebook Insights panel:
Facebook Help Center

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About the Author

Chamnan Muon

Chamnan Muon is a blogger by passion and an IT deputy manager by profession who has a huge interest in Social Media, Technology, Digital Marketing, Business, Startup, ASEAN, IoT, Google Services, and 360 Photography. He is also a freelance digital marketing consultant and speaker for Google products in Phnom Penh, Cambodia. You can find him on Facebook , Google+ , Twitter .

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