Google is bringing one of its most exciting SEO and Search-related events back to Southeast Asia — the Search Central Live Deep Dive APAC 2025, happening in Bangkok, Thailand, from July 23 to 25, 2025.
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| Image source: Google Search Central Live |
This special event is not just another Search Central Live. It’s a "Deep Dive" — a multi-day, in-person experience designed for developers, webmasters, SEOs, and publishers who are ready to explore Google Search in depth.
What Makes This “Deep Dive” Special?
Unlike the regular Search Central Live events, which are typically half-day or single-day sessions, the Deep Dive format offers a richer, more intensive experience with:
- 🔍 Detailed technical talks from Google engineers
- 🧠 Workshops and hands-on learning sessions
- 💬 Live Q&As and open discussions
- 🌐 Community-led lightning talks and poster sessions
- 🤝 Opportunities to connect with Googlers and peers
🗓️ 3-Day Schedule Overview
Here’s a quick look at what each day will focus on:
- Day 1 (July 23) – Crawling: Search and AI
→ Keynotes, what's new in Search, Search & AI, how Google finds your content - Day 2 (July 24) – Indexing: Text, Multimedia, and Ecommerce
→ Deep dives into video SEO, image SEO, ecommerce SEO, localization, and debugging in Google Search Console - Day 3 (July 25) – Serving: Ranking and Performance
→ Ranking signals, search quality, using Google Trends, and performance tracking via Search Console
The full detailed schedule will be published closer to the event.
Who Should Attend?
If you’re working in SEO, web development, content strategy, or managing an online business, this event offers rare direct access to the Google Search team and a deep understanding of how search really works.
Want to Present?
Google is accepting proposals for lightning talks and poster sessions. This is a great chance to share your insights, case studies, or regional perspectives with the APAC community and Googlers.
How to Register
Head to the official RSVP page to apply. Attendance is free, but spots are limited. Submitting a proposal may improve your chances of getting selected.
Don’t wait! Register before June 28, 2025, and save the date (July 23–25)! You’ll hear back by July 2, 2025 if your spot is confirmed.
Looking Back: My Own Experience
Having joined the Google Webmaster Conference: Search Central Live in Bangkok before, I can say these events are game-changing. I’ve learned directly from the Google Search team, met SEO peers from across Asia, and brought back insights that helped shape digital strategies in Cambodia.
This 2025 Deep Dive promises even more interaction, technical depth, and opportunities to grow.
Final Thoughts
The Search Central Live Deep Dive APAC 2025 is a must-attend for anyone serious about Google Search, SEO, and web performance. Whether you're a beginner or a seasoned professional, you'll leave with valuable knowledge and new connections.
I’ll be following the updates and hope to join again this year. Let’s continue to learn, do, and share — together.